Marketing is changing. Whether you buy into the 2.0 hoopla or not how you market your business to consumers is changing, and consumers are driving that change. Customers are not content to accept broadcast or interruption marketing anymore. They want direct access and interaction with your business.
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Book reviews are an easy and effective way to promote your book. People like hearing about new books and what others think of them.
Continue reading How to Get Your Book Reviewed on Blogs, by Denise Willms.
Radio is one of the most effective marketing tools for those who want to reach both mass-market and targeted audiences. Talk radio is even more effective but often less appreciated by those with a message to sell to American consumers.
Reader communities are a specialized type of social networking site where readers and authors network, and readers recommend books to others. For authors of fiction and children's books, reader communities may be even more useful than the more general social networking sites like Facebook.
Continue reading Promote Your Book in Virtual Reader Communities, by Dana Lynn Smith.
Getting the word out about your book doesn't have to be a chore and with today's advanced technological communications platforms it can even be fun.
A recent survey reveals that authors and publishers are anxious to leverage the benefits of social media marketing as they promote their books in the coming months.
Continue reading Top 10 Book Promotion Strategies for 2010, by Dana Lynn Smith.
Social media is one of the most dynamic tools for an author who is ready to increase their fan base and advertise their new and upcoming books. Social media is very simply a SOCIAL media which allows authors to interact with fans directly as opposed to going through a publicist.
Continue reading 5 Ways to Use Social Media to Promote Your Book Online! by Sara Carbaugh.
Your book has been written and you're holding the final copy in your hands. If you think the fun is over, think again. Getting your book off the ground and into the hands of readers is the next and most important step in writing a book. Having a successful book launch will be crucial if you don't want to end up in the discount bin at the drug store.
Continue reading Tips For a Successful Book Launch, by Terri Rains.
Continue reading BCNN1/BCBC National Bestsellers List - January 2010.
To be on the Web or not to be on the Web--sorry, technophobic authors, that's no longer the question. Rather, what should be on your website and how can you draw traffic to it? There's no universal key to success. But with help from a recent groundbreaking report and four web designers who specialize in author sites, we've come up with some guidelines.
Bestselling author, Raina T. Shaw, in her newly expanded edition of, Ridiculous Situations, presents new thought- provoking quotes on love, relationships and plain old common sense. In observing women and how they handle relationships, Shaw is amazed that, what should be governed by common sense in relationships isn't being done so at all.Shaw's godly lifestyle qualifies her to boldly speak out to women encouraging them to find and fulfill their passion, purpose, and destiny in God. Make God your everything and you will have no need to look around with desperate eyes trying to find love or fulfillment. To add to her host of other topics, in this newly expanded edition, Shaw gives real revelation and advice on subjects like:
Continue reading Anointed Authors on Tour.
The biggest mistake authors make when trying to get free publicity is pitching either themselves or their books.
Continue reading 7 Book Publicity Tips for Authors and Small Publishers by Joan Stewart.
Who said strike-three and you're out? Here's how I beat the odds of going from a POD published author to a Multi-Award Winning Author with good sales, successful book signings, and a high internet profile.
Continue reading How to Market Your Book on a Shoe-String Budget by Judy Azar Leblanc.
If your book marketing budget is tight (and even if it's not) you might want to consider some ideas that are powerful, and won't cost you as much as you think. Here are a few to consider!
Continue reading 50 Things Under $50 You Can Do to Promote Your Book by Penny Sansevieri.
Last week in my weekly newsletter I said that there are two ways you can get 5,000 more Twitter followers in the next four weeks.
Continue reading Get Real Followers on Twitter by John Kremer.
Feeling proud for persuading a local radio station to air a half-hour interview with you? Or for getting a two-page spread in a national magazine?
Continue reading 6 Ways to Recycle Free Publicity by Joan Stewart.
The following post is a reprint of an email newsletter I received from Mahesh Grossman of the Authors Team and author of Write a Book Without Lifting a Finger:
Continue reading Public TV: A Way into the Big Time by Mahesh Grossman.
Things are steaming up in the Beta Gamma Pi sorority and Stephanie Perry Moore gives you the full scoop on what's going on in her Beta Gamma Pi Series. Once you pledge membership you can't help but to experience trials, tribulations, true love, genuine friendship, and loyalty in more ways than one.Here is a short description of the latest book in the Beta Gamma Pi series by Stephanie Perry Moore:
The biblical proverb is true: "Be sure your sins will find you out." This proverb proved to be true as we see it played out in the life of Gabrielle Mercedes as she seeks to begin life anew at the Followers of Jesus Faith Worship Center, pastored by George Landris.Goodness and Mercy, by Vanessa Davis Griggs, will have you crying out, "goodness and mercy!" for sure, by the time you get to its last page. Gabrielle Mercedes failed to resolve a past issue in her life, and as she tried to move on with another chapter of her life, the door to that unresolved issue in her past life swung wide open. Below is a little bit more about this new character, Gabrielle Mercedes, from the back cover of Goodness and Mercy:
Money Under the Car Seat & Other Things to Thank God For, by Daniel Whyte III with family and friends, is a light and fresh celebration of Thanksgiving. Money Under the Car Seat was written to "rekindle an excitement for Thanksgiving in the hearts of some who have allowed that fire to dim a little over the years, and to inspire the Thanksgiving lovers to love this holiday even more and to celebrate it better."
For 100 weeks straight, this Friday, BCBP has promoted over 500 Christian books by both black and white authors to thousands of people across the nation. With a short description, book price, ISBN, and website address, BCBP has helped to keep Christian books alive and selling through their weekly Book List which goes out every Friday.
Bring those visitors back for more, applauding you and saying BRAVO! They will create a buzz about your great site, and send you many more visitors through word of mouth. These visitors are your personal marketing force.
Continue reading 10 Ways to Drive Targeted Buyers to Your Website by Judy Collins.
Here are ten Twitter tips from Tee Morris, the author of "All a Twitter" (Que Publishing). These tips are not included within the book:
Continue reading Ten Twitter Tips - Make Twitter Work for You, by Tee Morris.
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