LinkedIn may seem at first glance not to be a top choice for online book marketing - after all, it is a professional networking site that recruiters find particularly fruitful. Yet LinkedIn actually offers numerous opportunities for book authors.
February 2012 Archives
I just attended a short seminar about using social media to improve sales. While the overview was informative, it was also a bit overwhelming. Maybe my response was generational, but I'm a "seasoned citizen" and prefer to speak to people face-to-face, not electronically.
Continue reading Which Social Media Will Help to Boost Sales? by Harriet Hodgson.
The internet is full of ironies. I, for one, could never have guessed that writing about the end of books would generate more income for me than actually publishing the damn things. I've been on an End of Books reading tour since August and it turns out that what the internet gurus say about consumers being more willing to pay for events, speeches and gigs, rather than buying cultural objects, is now becoming true.
Continue reading Are We At the Start of an E-Publishing Bubble? by Ewan Morrison.
Even if you don't plan to do much Internet selling, an appealing online presence is absolutely vital--and doable
Brick-and-mortar retailers may be committed to their physical operation, but having an online presence is still critical to building and maintaining their business.
Continue reading Why You Must Have a Good-Looking Website by Christine D. Johnson .
Two online video libraries that can help Christian retailers sell more books have expanded their offerings.
As ChristianBookVideos.com prepares to mark its third anniversary next month, it has just posted its 1,500th Christian book trailer at the site, while Christian Retailing has added around 50 more contributors to its growing Author Corner service.
Continue reading Book Trailers Generate Interest.
While the launch of Apple's iBooks 2, its new multimedia textbook format, and iBooks Author, the free authoring tool Apple has produced to create them, may indeed "reinvent the textbook," there are a lot of questions to be answered before it does. That doesn't mean that Apple didn't put on quite a show last week. In addition to debuting its own digital textbook format as well as an easy-to-use authoring tool, Apple also seemed to be ratcheting up the appeal of the iBookstore as a self-publishing platform. And iBooks 2 textbooks (or whatever else is produced using iBooks Author) will be priced at $14.99 or less.
Continue reading iBooks 2: Reinventing Textbooks Or Lulu on Steroids? by Calvin Reid .
The "Doing It on Their Own: Self-publishing Authors Find Success" panel at the Digital Book World conference January 25 was one of the most enthusiastic session of the show. It featured Bella Andre and Elle Lothlorien, both successful self-published authors, as well as Bob Mayer of Who Dares Wins Publishing and Tony Van Veen, CEO of BookBaby.
Continue reading Digital Book World: Now is the Best Time to Be an Author by Gabe Habash .
My heart is stirred by a noble theme as I recite my verses to the King; my tongue is the pen of a skillful writer (Psalm 45:1).
Norm Rohrer, founder of the Christian Writers Guild and my first mentor, said all writers should have a purpose, and he encouraged me to create a mission statement.
Continue reading Purpose Leads to Perspective by Jennifer E. Lindsay.
Got questions about how to use turmeric, the mating habits of penguins, or why water still drips out of the faucet when it should come through the filter you've attached? If you're like the majority of the curious today, you'll turn to the Internet for answers. Questions about the Bible are no different--people go online to find out who Paul was, where the remnants of Noah's ark might be, what deities the Israelites worshipped that made God so angry, and how many miracles Jesus performed.
Continue reading Bible Reference in the Electronic Age by Kristin Swenson .
People depend on libraries now more than ever. Not only do visits and circulation continue to rise, the role of public libraries in providing Internet resources to the public continues to increase as well. Public libraries have also increased their program offerings to meet greater demand and provide more targeted services.
Continue reading What Is The Future Of Libraries? by Susan H. Hildreth.
Have you ever heard someone say, "I should write a book?" Perhaps you've said it yourself.
I believe everyone has a book in them.
Continue reading Why Do People Still Bother to Write Books? by Lisa Earle McLeod.
Barnes & Noble will stop selling Amazon's books in its 703 stores, according to a statement from the company published on the New York Times Media Decoder blog.
Continue reading Barnes & Noble Won't Stock Amazon's Books .
Gail and I were currently on a sabbatical. It has provided me with a great opportunity to review my goals and set new ones. As I have been doing so, I have realized once again, the incredible power of committing your goals to writing.
I have done this for years. I have written my goals on yellow legal pads, on black notebooks, in special goal-setting software, and now in Evernote, alongside my Life Plan.
Continue reading 5 Reasons Why You Should Commit Your Goals to Writing by Michael Hyatt.
I've published eight books in the past seven years, five with traditional publishers (Wiley, Penguin, HarperCollins), one comic book, and the last two I've self-published. In this post I give the specific details of all of my sales numbers and advances with the traditional publishers. Although the jury is still out on my self-published books, "How to be the Luckiest Man Alive" and "I Was Blind But Now I See" I can tell you these two have already sold more than my five books with traditional publishers, combined.
Continue reading Why Entrepreneurs Should Self-Publish by James Altucher.
Imagine an order for three million copies of a book or a tips booklet you wrote. Having trouble with that image? It might be that you're focusing on selling single copies, one at a time. It could be that you think there is some unattainable magic that happens somewhere in between the number one and the number million. Maybe you believe you don't know what the mechanics are for selling three million copies.
Continue reading Imagine the Millions, by Paulette Ensign.
You can make the December holiday season your biggest sales opportunity of the year. And then you can do it all over again--on Valentine's Day, on Easter, and in the summer. In fact, you can do it every month of the year. It's all in thinking seasonally.
I used to preach that a writer must be disciplined. Seat of the pants to seat of the chair. Write every day. Blah, blah, blah. I no longer believe that.
Continue reading Desire, Not Discipline.
Bestselling authors, Valorie Burton (Successful Women Think Differently -- Nonfiction) and Vanessa Davis Griggs (Forever Soul Ties -- Fiction) lead the bestsellers list of Black Christian authors on the February 2012 edition of the Black Christian News/Black Christian Book Company National Bestsellers List. BCNN1.com has also released the February 2012 edition of the BCNN1/Amazon.com Kindle E-book Bestsellers List. This list ranks African-American Christian e-books based upon their sales rankings in the Amazon Kindle e-book store. Also, BCNN1 is releasing the February 2012 edition of the BCNN1/Barnes & Noble Nook E-book Bestsellers List. This list ranks African-American Christian e-books based upon their sales rankings in the B&N Nook e-book store.
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