Three companies predict books will go the way of eight-track tapes. As a result, they are heating up the electronic reader market. A year ago, Amazon.com introduced its Kindle reader that allowed people to download books right on it.
The company emerged as a leader in the e-book market through its content delivery service. Partnering with Sprint to enable Kindle users to wirelessly download digital e-book content to Kindle through the Sprint EVDO network.
But, the market offers enough business for others to step in.
Sony Corp. knows all too well that books are history. In August, Sony said it will add two new e-reader machines to its product line. The PRS-300 and PRS-600 are aimed at direct competition with Kindle. Sony plans to distribute the products through large retailers, such as Wal-Mart and BestBuy.
Besides these, Sony announced The Sony Reader Daily Edition, a reader with 3G connectivity through AT&T, allowing more free and paid-for e-book content to its users.

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