As a Christian author, you face the challenge of gaining maximum exposure for your book on a limited budget. Not to worry. Keep reading and I'll show you nine sure ways to quickly increase website traffic, maximize exposure and sell more books.
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Get a Great Website Copywriter
I cannot stress this enough. Great website copy is crucial to the success of your book. Why? Because the right words have the power to generate the excitement you need to convert prospects into patrons.
Great copywriters know how to effectively leverage the power of words to communicate a clear, cohesive and compelling message. This translates into increased ministry support and book sales.
Get an Electronic/Downloadable Press Kit
People want information, and they want it fast. Interested ministries and organizations need to be able to instantly view and download your press kit directly from your site.
Make sure it has an attractive layout and a good high resolution photo. A good press kit is worth its weight in gold, because if it's done right, you can increase your speaking engagements and your book sales.
Write Great Articles
Can't write them yourself? Then, hire a ghostwriter. Whether you write them yourself, or have them ghostwritten, great articles showcase your expertise in your field and quickly establish you as the expert. This establishes trust and credibility which is vitally important to the sales cycle.
Distribute your Articles Online
Make sure to distribute your articles to article submission sites in order to maximize your exposure and drive more qualified leads to your website. Through what is known as "article marketing", you'll increase your website rankings, your exposure and your sales.
Use Endorsements and Testimonials
Got friends in high places? Know anybody who's been greatly moved by your book? Then use their words to encourage others to purchase a copy.
Make sure that valuable endorsements, as well as testimonials from people who have been blessed by your book, are visible on your website.
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